The Gap Essay, Research Paper
The Gap Inc.
When I first thought bout what company I would like to research, I look down and
fixed the collar on my shirt. Then it dawned on me that since I love fashion, I could do
it on the gap. Who had the power (and the clothes) to make the NYSE take its first casual
Friday? The Gap — the ubiquitous clothing retailer that runs over 3,300 stores, mostly in
the US, but also in Canada, France, Germany, Japan, and the UK. Its flagship Gap stores
offer a wide variety of men’s and women’s casual clothing (T-shirts, jeans, khakis). The
company’s other chains include Banana Republic, GapKids, babyGap, and its fastest
growing, Old Navy. Each chain also has an online incarnation. The Gap is adding
GapBody intimate apparel stores and restaurants in flagship Old Navy stores. All Gap
clothing is private-label merchandise made specifically for the company. The founding
Fisher family owns about 34% of the company.
Considering that Gap is a designer brand, its competitors would also be designer names
in fashion. Some competitors are American Eagle, Spiegel, and Abercrombie and Fitch.
The article, ?Gap Mishap–But Still Deserves a Look,? by Lee Clifford, states that the
Gap and its subsidiaries make up some 5% of all the clothes bought in the United States
and it goes on to say that eventually that number will jump to 8%. For right now,
however, the Gap is going through some tough times. The San-Francisco based company
missed its earnings projections for both the first and second quarters this year and scaled
back expectations for the rest of 2000. Store sales in August fell 14%, causing the stock
to go down 52% to date. Dan Prislin, the CEO, ?These are growing pain, not red flags.?
Most all of the damage is coming at the expense of Old Navy. It has been labeled,
?problem child,? by Prislin. Advertising campaigns were botched and sells have been
suffering because of the merchandise they are putting out.
However, there is some good news coming out of the Gap camp. It is poised to
capitalize on the huge business-casual trend. Old Navy, which is gearing up to reach out
to the 25-plus crowd, has incorporated a more sophisticated line of work clothes for men
and women. The company is staying on top of the new-store openings. This year alone it
will have added up 700 new locations.
The article offers one piece of advice, that the stock is extremely cheap right now, and
if you are willing to hang in there through this little rough spot for Gap it will one day the
returns will be great. So don?t give up on the Gap.
Другие работы по теме:
Poem Fading Away Essay Research Paper as
Poem: Fading Away Essay, Research Paper as i gaze at the falling rain trying to get away from all the pain som uch tension rising in the air dying inside does anyone care
Romeo An Juliet Essay Research Paper hi
Romeo An Juliet Essay, Research Paper hi i need an essay about a character in romeo and juliet that demonsrtated maturity. in a well developed multi pagraph essay and say why you think the character’s maturity was greater than the other characters in the play.
Oh Really Essay Research Paper Oh Reallyyou
Oh Really? Essay, Research Paper Oh Really, you think i am a lark, the dogs they run and bark, but when i say to them, shut up shut up shut up, you say to be nice to them,
ROTC Entrence Essay Essay Research Paper entrance
ROTC Entrence Essay Essay, Research Paper entrance essay For almost as long as I cn remember, I have been interested in th military. Influenced by such movies as “Patton”, and by my dad’s interest in military history, my
Shane Essay Research Paper Sometimes I need
Shane Essay, Research Paper Sometimes, I need you more than I need air And sometimes I miss you more than I will forever, never forget the times that we have shaared. The are priceless
Poem Belong Essay Research Paper Where I
Poem: Belong Essay, Research Paper Where I belong I am weak, I am strong I will fit where I belong don’t know where it is for now but it will come, if I allow tomorrow, I start a brand new day
Him Essay Research Paper I think about
Him Essay, Research Paper I think about him day and night The though won’t go away And, oh, how I would hold him tight every second of the day He is perfect, that is true, not an average me or you
Every Single Day Essay Research Paper Every
Every Single Day Essay, Research Paper Every Single Day By Kacey Babineaux You just can?t stop looking for Your old friends Your old lovers Your old hope But you do quietly wonder to yourself,
Poem She Sat Essay Research Paper She
Poem: She Sat Essay, Research Paper She sat… helpless in her room praying to whatever god there may be to let her call to him. could god ignore such a painful cry?
School Essay Research Paper School Where
School Essay, Research Paper School! Where did they come up with that name? I guess because it rhymes with lame Now this rhyme you read will be quite corny Please don’t get upset, mad, or horny
Ode To Boys Essay Research Paper We
Ode To Boys Essay, Research Paper We like them But do they like us The ones we do never fuss They don’t stop in And we wonder why We stress, we bitch We sometimes cry
Crying Again Essay Research Paper The Sky
Crying Again Essay, Research Paper The Sky is crying again And i am crying again. When did it start? When will it end? How’d i wind up with out a friend? Tears from my heart cling to my soul.
Life Is Like Essay Research Paper Life
Life Is Like Essay, Research Paper Life is like a car. When it?s new, it usually works all right. As time drives by, it breaks down and needs repairs. Life is like a leaf. In its youth, it
Love Poems Essay Research Paper All That
Love Poems Essay, Research Paper All That You Are by Steven Duke Poem No. 41993 Everything that you are, Makes me wonder how it’s true, That I?ve found everything I have,
Hell Day Essay Research Paper Hell day
Hell Day Essay, Research Paper Hell day is a fun day where everything is like a burn day. If you would listen you could learn about this day and be apart of this day. If you are wise then you will relize that hell day is satans Birthday!!!!!!!!!!!!!!
Dare Essay Essay Research Paper What DARE
Dare Essay Essay, Research Paper What D.A.R.E Means To Me Dare has prepared me to say no to drugs in eight different ways. If anyone asks me to do drugs I will know what to do, such as- just ignoring the person or just
The Playground Essay Research Paper I have
The Playground Essay, Research Paper I have a friend I used to know who had a playground where we would go The times we had are fresh in my mind but they are from another time
How To Writing A Research Essay Essay
, Research Paper How To Writing A Research Essay The toughest part of the essay, for me, was taking all the information I had gained and reduce it to a mere few pages essay. After all, quality is better